British hip hop is generally assosiated with anti social behaviour and crime, this is backed up by many of the artist representing the genre getting involved in fights and criminal activity.
As a result the music generally talks about criminal activity and creates a representation of the audience aswell.
After researching where and when music from this genre is played it becoimes very obvious who the target audience for my track is. I found that tracks from the genre are generally played later at night on the radio generally on channels like radio one extra, a radio station owned by the BBC. I know for a fact that their target audience is the younger generation as many people in my friend group listen to it when they are driving and when researching it i found they are targeting a younger audience as their website is marketed towards that audience.
The channel AKA also play music of this genre throughout the day and have a forum online to promote artists in the genre.
Therefore it is fairly obvious that the target audience is of the younger generation and for people living in more urban areas and larger cities.
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